Creating Value
in an AI World.

Strategic AI Consulting that Empowers People to Scale.

Strategic AI Consulting that Empowers People to Scale.

The Landscape of Global Disruption

Modern organizations face unprecedented friction between vision and execution

0 %

of the Workforce will need upskilling and reskilling by 2030

Source: WEF 2025

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of top economic performers increase their innovation investments more than others. 

Source: MCKinsey, 2025

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of executives rank AI/Gen AI as a top-three strategic priority

Source: BCG, 2024

The Critical Bridge Between
People and Strategy

Our mission is to be the essential partner to organizations, enabling them to grow within their industry. We solve complex industrial challenges by engineering the critical alignment necessary to close the execution gap. 

Human Talent
Business Goals

The Brainwork Framework

1

Diagnosis & Alignment

We identify gaps, opportunities and align with the strategy of the organization.

2

Design Roadmap

Together with the organizations, we design a pathway to close the gap and create a roadmap to execute.

3

Delivery

We deliver a tailor-made strategy and content to build high impact capabilities to drive productivity.

Strategic Offerings

Content Design Blueprint

Expert‑led, AI‑powered, and quality‑driven that turns knowledge into learning, preparing people for real‑world performance. 

Intrepreneurship Programs

Transform employees’ ideas into solutions that move your business forward 

Strategy & Solution Development

Facilitate structured sessions to uncover operational challenges and develop targeted solutions that enhance organizational efficiency.

Meet Our Team

Simon MacQueen

CEO & Founder

"Innovation isn't just about technology; it's about empowering people to think differently."

Alcely Barroso

Partner & Strategy Lead

"We bridge the gap between corporate goals and human potential through actionable strategies."

Amy Ge

Partner

"Driving change requires a mindset shift that starts at the top and flows everywhere."

Extended Expertise

Consultants

Our consultan team offers deep domain expertise across multiple industries, delivering the strategic insights your organization needs to build long-term resilience and a competitive edge.

Our Partners

Success Stories

“As a partner of Brainwork, I value trustworthy technical and educational innovation powered by diverse expertise beyond IT, built on the founders’ extensive and long-standing experience, fostering richer collaboration, elevating customer experiences, and generating meaningful, lasting impact in every project”

Halan Borges

Founder, CyberME

“The partnership between Brainwork and Voe Sem Asas is amazing because it combines leadership development and expertise in artificial intelligence with practical methodologies.  Together we turn internal ideas into real initiatives that generate business value and increase competitiveness.”

Augusto Aielo

CEO & Founder, Voesemasas

“The collaboration between Level Group and Brainwork brings Brazil and Canada closer, creating opportunities to share ideas and develop innovative solutions that boost competitiveness in both countries.”
 

Walter Freitas

Co-Founder, Managing Partner, and Director at Level Group

Latest Insights

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Ready to Lead Change?

Strategic alignment, workforce capability, and innovation infrastructure – all in one place.

info@brainwork.ca

Toronto, Canada